Building an Effective Messaging Strategy
Ben Horowitz once said 🗣
"Companies that don't have a clearly articulated story, don't have a clear and well thought-out strategy. The company story IS the company strategy."
A few weeks ago, I had the privilege to chat with Sarah Din, VP of Product Marketing at Unbabel. She's AMAZING!
During a one hour ** MASTERCLASS ** , she agreed to share Unbabel's secret sauce about branding and messaging strategies.
And the content is gold! 💰 J ust so you know, people pay 💵 💵 💵. for this masterclass..
Also, this kind of knowledge could help you get your next promotion!! 🚀 So make sure to WATCH IT!
- What are the top 3 attributes of an effective message?
- How to clearly articulate value to customers?
- How science can help you create your own messaging framework
- Which KPI can help you tell if your messaging strategy is working or not?
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Why Palette?
Automate calculations
Automate sales commission payments. Create commission rules, define a payout schedule and access monthly statements for each sales rep.
Motivate and coach with real time dashboards
Motivate sales professionals with real-time visibility into commissions. Coach your team, align everybody with company goals and drive long term sales performance.
Compare, simulate and design commission plans
Roll out new commission plans with ease. Compare plans and simulate new rules with a single click.
No more errors
Palette keeps history logs and tracks every calculation detail, helping you to reduce sales commission errors.
Reconcile revenue with CRM data
With Palette you can reconcile invoices and payments with CRM data and pay commissions to your reps only when the money is in the bank.
Create challenges with one click
Incentivize your teams on short term goals. Create a challenge targeting any KPI you want to uplift, drive better results and boost your company’s culture.